Publishing House "Burda" and the company LG Electronics held on March 1 joint donor action. Temporary point of blood transfusion was deployed in the office of the publishing houses Burda, the leader of Russia's market of magazine production, magazines which read today, more than 33 million people. By staff ID Burda joined by representatives of the Moscow office and Service Mission of the company LG Electronics.
It's no secret that today the problem of shortage of donors is particularly acute in Russia. Every minute, someone in the country needs a blood transfusion. Donors are the only source of life for sick or injured, because blood and its components can not be synthesized artificially. It is important to note that today in Russia to 1000 people, have an average of 14 donors with the necessary number of 40.
In 2009, the Publishing House "Burda" in the pages of their journals has given strong support to public information program of voluntary blood donation and its components, a partner in 2009 which is owned by LG Electronics. However, understanding the significance of the problem, the company decided to expand the format of cooperation, organizing joint donor action.
The last day the donor, as donors and regular events held in the office of LG Electronics, servicehjemmeside representation and at the plant in Ruse, shows that such initiatives not only help replenish the bank donated blood and save lives, but also help to strengthen team spirit and collective.
Recall that on October 7 the company LG jointly with the Federal Medical-Biological Agency held at the plant near Moscow near the town of Ruza similar donor action.

based on the press release LG